LuxeBeauty founder Elena Marchetti in her Los Angeles apothecary surrounded by botanical ingredients and glass formulation vessels
Est. 2019 · Los Angeles

Beauty with
conscience

We believe luxury and ethics are not opposites. LuxeBeauty was built to prove that the world's finest beauty products can also be the world's most responsible.

The Founder

Elena Marchetti's
three-year quest

After a decade as a cosmetic chemist for luxury European houses, Elena noticed a disturbing pattern: the most beautiful packaging often contained the most harmful ingredients. The industry's dirty secret was that “luxury” was almost entirely theater.

She left her position in 2016 to spend three years researching alternative formulations—working with organic farms in Morocco, biodynamic rose growers in Bulgaria, and marine biologists studying algae compounds in Iceland.

The result: formulas that outperform conventional luxury products in every clinical measure, while containing zero harmful chemicals, zero synthetic fragrance, and zero compromise.

“Luxury should feel extraordinary and leave no trace of harm. That's not idealism — it's chemistry.”

— Elena Marchetti, Founder & Chief Formulator

Elena Marchetti carefully measuring botanical extracts in LuxeBeauty's Los Angeles formulation laboratory

Our Lab

Formulated in Los Angeles

GMP-certified facility, third-party tested

Our Farms

12 Certified Organic Partners

Morocco · Bulgaria · Iceland · California

Organic rosehip berries being harvested at LuxeBeauty's certified partner farm in Bulgaria at sunrise
What We Stand For

Four commitments
we never compromise

These are not marketing promises. They are legally binding standards we hold ourselves to, audited annually by third-party organizations.

01

100%

Ingredient Transparency

Radical Transparency

Full ingredient disclosure on every product, including sourcing origin. No hidden fragrance blends. No mystery complexes. Just science you can read.

02

94%

Avg. Visible Improvement

Clinical Efficacy

Every formula is validated in independent clinical trials before launch. We only launch products that show measurable results in peer-reviewed studies.

03

12

Certified Organic Partners

Ethical Supply Chain

We audit every supplier annually. Fair wages, safe conditions, and environmental responsibility are non-negotiable requirements, not aspirations.

04

0

Single-Use Plastic Used

Circular Packaging

All primary packaging is recyclable glass or aluminum. Our mailers are compostable. We offset 110% of our shipping carbon through verified reforestation.

Source Matters

Ingredients with
provenance

Every key ingredient is traceable to its exact farm or harvest location. We believe knowing where your skincare comes from is as important as what it does.

Fresh Bulgarian Damask roses in full bloom used in LuxeBeauty rose petal facial oil

Rose Valley, Bulgaria

Bulgarian Rose

Hydration & anti-inflammatory

Golden argan oil from hand-pressed Moroccan argan nuts in LuxeBeauty formulations

Sous-Massa, Morocco

Moroccan Argan

Nourishment & elasticity

Pure Icelandic glacial algae harvested sustainably for LuxeBeauty brightening serum complex

Reykjanes Peninsula, Iceland

Icelandic Algae

Cellular repair & brightening

Organic California citrus fruits rich in vitamin C used in LuxeBeauty luminous veil serum

Ventura County, CA

California Vitamin C

Antioxidant & collagen synthesis

The People

The team behind
every formula

Elena Marchetti, LuxeBeauty founder and chief cosmetic formulator, portrait in white lab coat

Elena Marchetti

Founder & Chief Formulator

15 years in cosmetic chemistry, formerly at Chanel R&D. PhD in Biochemistry, UCLA.

Natasha Williams, LuxeBeauty head of sustainable sourcing, professional headshot outdoors

Natasha Williams

Head of Sourcing & Sustainability

Former supply chain director at Patagonia. Expert in ethical botanical sourcing.

Dr. Priya Rajan, LuxeBeauty board-certified dermatologist and safety director, professional portrait

Dr. Priya Rajan

Head of Dermatology & Safety

Board-certified dermatologist with 12 years clinical practice. Specializes in sensitive skin.

Ready to experience beauty done differently?